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In 1996, Steffi
Graf founded the Steffi Graf Sport GmbH (SGS) with specific aims: bringing
management and business-associated activities more in line with her character;
and establishing a sports-marketing and consulting firm.
Aims: At first, the company's main objectives were focused on the
marketing, support and promotion of Steffi Graf, and on the Steffi Graf
Team (founded 1997).
In 1997, however, the Steffi Graf Sport GmbH organized and
promoted the Fed Cups, thereby taking its first steps into event marketing.
Other focuses of the GmbH:
-- Consulting The SGS GmbH also links target groups and objective
analyses with marketing and communication concepts, together with its clients.
-- Ideas and Concepts The SGS presents ideas, creates concepts and project plans, which are linked closely with the actual marketing and communications concepts.
-- Coordination and
Organization The GmbH takes on planning, organization,
and coordination of all actions with clients, sponsors, licensees, suppliers
etc.
-- Conversion The Steffi Graf GmbH supports the professional conversion of all projects.
-- Controlling and
Analyses Furthermore, the SGS leads and controls all
work, budgets, licenses, deadlines, etc. Success is additionally controlled
media analyses, clipping services and television research.
-- End products At the conclusion of each project, the SGS GmbH produces documentation and leads a final conference with its clients.
Address: Steffi Graf Sport GmbH
Mallaustr. 75
68219 Mannheim
Manager: Hans Engert
Telephone: 0621 – 87 50 50
E-Mail: sgs@stefanie-graf.com
Fax: 0621 – 87 505 70
Name: Stefanie Maria Graf
Date of Bbirth: 14th of June 1969
Place of Birth: Mannheim
Residence: Heidelberg – Deutschland
Boca Raton – Florida/USA
Height: 1, 76 m
Weight: 64 kg
Parents: Heidi and Peter Graf
Brother: Michael (born 1971), married, two kids
Boyfriend: Michael Bartels
Hobbies: Art, Photography, Music, Literature
Dogs: Max, Dino, Dusty, Joschi
